ISO 30414 Standard is a pioneer in establishing a benchmark for a systematic and strategic approach to measuring HR activities’ effectiveness. The use of people and data analytics through the application of ISO 30414 can fundamentally change the way HR professionals approach decision-making. In turn, efficient and reliable HR policies and processes are adapted, creating opportunities for growth in the organization. ISO 30414 helps bring out the true essence of Human Resources by quantifying, analyzing, and presenting the people’s performance of the organization. In short, The ISO 30414 Standard empowers organizations to keep track of their HR program’s development and effectiveness with transparency for the stakeholders.

As part of HR solutions at Bayer Pakistan, Muhammad Bilal leads the HR Operations team of individuals managing Talent Attraction, Total Rewards, Organization Management (SAP), Company benefits, and HR policies to provide support across all business divisions. An HR enthusiast with 15 years of experience, with the inception of his career from GSK as HR Generalist followed by the current organization. In Bayer, he has leveraged from various opportunities to gain exposure in multiple functions of HR, where his contribution has been highlighted in projects like Policy Harmonization, Acquisitions, entity mergers, and various other assignments that he has been acknowledged for. His role enables him to strengthen the culture of collaboration and agility across his team, peers, and the stakeholders he interacts with, and it challenges him to equip himself with all the necessary resources to provide the best solutions to the business. Bilal’s belief in constant learning and exploring has been instrumental in his career, leading him into situations that have helped him build himself professionally. Reading books and poetries, family time, and being socially active are some ways that he engages himself to maintain his well-being. As a seasoned HR professional, Bilal described the benefits of the ISO 30414 Human Capital Reporting Standard, “It is truly strengthened HR analytical thinking and draw meaningful and impactful outcome to support the organization in terms of decision making certainly accelerate the performance & productivity. Learning the metrics and experimenting in daily HR matters is surely a game-changer for the HR community.” He also went on to explain how his organization, Bayer, will implement the ISO 30414 Standard, “Via this training, we have an additional perspective and approach toward the HR numbers and how to convert the commentary into numbers that help and support to take a decision for the betterment of the organization.”

Global HR standard ISO 30414 has been introduced in Pakistan by Zahid Mubarik SHRM-SCP, GPHR, SPHRi CEO HR Metrics. HR Metrics is a consulting and training firm that provides competency-based SHRM certification, ISO global HR Standards Certification and audit, HR data, analytics, diversity & Inclusion management tools to optimize organizational performance. Muhammad Bilal described the proficiency of the certification process through HR Metrics, “The conduction of online exam, especially the feedback on our case studies and audit report, was communicated in a very meaningful way by covering all aspects of metrics.” Other services provided by HR Metrics included many that allow organizations to align workforce performance with the organization’s performance based on evidence-based data, analytics framework, e.g., the SHRM Certification and GDIB Standards. Lastly, the “Workforce Tomorrow” HR Magazine by HR Metrics provides global insight on local best practices for developing people management strategy in terms of employment branding, talent acquisition, retention, development, leadership growth, HR technology, diversity, innovation, and ethics.